Re-nu

Description

✅ What it is

• It is a multi-purpose contact lens solution from Bausch & Lomb intended for soft contact lenses (cleaning, rinsing, disinfecting & storage). 1mg+2bauschandlomb.in+2

• Size: 500 ml bottle. Lenskart.com+1

• In India the MRP is shown around ₹640 for the 500 ml size. 1mg+1

🔍 Key features

• Helps kill germs and disinfect the lenses. 1mg

• Removes native and denatured protein deposits from lenses. 1mg

• Licensed as an isotonic, pH-balanced solution compatible with natural tears. 1mg+1

• “One bottle – many functions”: cleaning + rinsing + storing in one solution instead of needing multiple different solutions. PharmEasy+1

🛒 Things to check / tips

• Ensure you buy genuine product: confirm packaging, check expiry date and seal.

• Although it’s multi-purpose, you still should rub & rinse the lenses as per instructions (rinse the lens after rubbing) for optimal cleaning. The product description emphasises proper use. 1mg+1

• Use fresh solution for each use: don’t top‐up old solution, discard the used solution in the case every time. Instructions: “Always discard solution after every use.” 1mg+1

• Store the bottle in a cool, dry place; avoid freezing or extreme heat. 1mg

• Make sure this solution is suitable for your type of contact lenses (soft lenses). If you use rigid gas permeable (RGP) lenses or special lenses, check compatibility.

• Follow your eye-care professional’s guidance regarding lens case hygiene, soaking time (minimum 4-6 hours recommended) and replacement frequency of the case. 1mg

🎯 My recommendation for you (since you run a pharmacy)

Because you have a pharmacy (National Medical Store in Delhi), here are some business-oriented tips:

• Offer this product as a “large size” (500 ml) option for lens wearers who purchase regularly; highlight cost-per-ml advantage compared to smaller sizes.

• Have signage near your “Eye Care” or “Optical / contact lens accessories” shelf: “Renu Fresh – 500 ml – all‐in‐one solution for soft lenses”.

• Educate customers: many lens-wearers may not understand that they still must rub and rinse even with a multi-purpose solution — this gives you an opportunity to provide value and build trust.

• Consider bundling: pair the solution with a contact-lens case, or with lens cleaning wipes or travel‐case accessories, to increase basket value.

• Inventory planning: because 500 ml is relatively large, you might want to check shelf life/expiry date to ensure you can sell it before expiry — particularly important for less frequent buyers.